Dana is a perfume brand originally founded in Spain, in 1932. Javier Serra, a former executive of Spanish perfume house Myrurgia, started the company and moved it shortly thereafter to Paris. Dana was named after Danae.
Dana's first launch was powerhouse women's oriental perfume, Tabu, by famed perfumer Jean Carles. The fragrance is now a classic and has been a perennial best-seller. It is still in production today. Dana launched a number of notable classic fragrances between the 1930s and 1950s, including men's scents Canoe and English Leather and women's scent Ambush.